Does your Dad like to fish, kayak, hike, bike? He can do all of this and more when he stays at any of Washington’s top-rated Bed and Breakfasts. Innkeepers from the Washington Bed and Breakfast Guild will help Dad find his little piece of heaven whether it’s on the water or in the woods. While Dad’s on his adventure you can be assured that he will also be well taken care of with a comfortable bed, clean room and delicious hearty breakfast. You can also tell Dad–no limits on the cookie jar! Let Dad choose his adventure desitination with a WBBG Gift Certificate. All Washington Bed and Breakfast Guild member inns are independently inspected and approved to meet the highest levels of hospitality and cleanliness.
Posted in Events, Ideas
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Tagged bed and breakfast, dad, father's day, fathers, food, getaway, gift, gift certificate, inn, inspected, things to do, Washington travel
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Without a strategy, Twitter is just typing. Does anyone really care that you are leaving for Costco or planting geraniums in the flower beds? Probably not.
The key to Twitter is “tweeting” things that people enjoy reading. An innkeeper has a wide variety of subjects to tweet about. Below are just a few suggestions:
- Create a mood. Some of the best tweets describe the inn experience for the guest. These can include a description of your gourmet breakfast, a well worded glimpse into the scenery in your area or a carefully crafted word picture describing your best suite complete with fireplace, soaking tub and king bed. Tweeting about the guest’s experience reminds them why they need to return.
- Offer deals. Twitter is a great way to offer last minute specials to loyal guests or followers. If you have an available room on a Friday night, offer it on Twitter with a discount for followers. This is not only a great way to target your marketing, but it makes those people who make the effort to follow you on Twitter feel special.
- Ask for an opinion. Tweets don’t always need to promote your business. Are you considering remodeling a suite? Is a king bed necessary? Do guests prefer soaking tubs in room or does the hot tub on the deck suffice? Tweet your followers and ask their opinion. This is a great way to gain guest input, create the inn your guests want and make your Twitter followers feel like a part of your inn family.
- Tweet to show your expertise. Describe your breakfasts. Let guests know you attended the PAII conference. Tell them about the newest trends in innkeeping. Take this opportunity to remind guests that you are the expert innkeeper.
- Share links about your area. Share local information with guests. This could include upcoming events, local attractions, restaurant/shopping specials or even a great weather forecast for the upcoming week. Use Twitter to tell your guests not only why they should choose you, but also why they should choose your locale.
Although there are a number of ways to use twitter to your advantage, poor tweets can quickly irritate guests and even cause them to avoid you…and your business.
Just a few warnings:
- Be Creative. People don’t want to read about your trip to the hardware store . Tweets need to be original.
- Timing is everything. Continual tweets quickly irritate guests. First they simply quit reading. Eventually they quit following. More tweets is not necessarily better.
- Respond. Most of your followers will tweet wonderful things about your BnB and their experience, but when they don’t, address the complaint or suggestion promptly.
- 140 Characters. Yep, that’s it. Don’t try to communicate one message over numerous tweets. That is not a tweet, that is a blog. You can tweet about your blog, but you cannot tweet your blog.
The new generation of guests are already using Twitter. Join the trend and make Twitter work for you.
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The bride and groom have said their “I do’s”, cut cake, smiled for pictures and danced the night away. After all the fun and celebration they are ready to rest, relax and revel in their new Mr. and Mrs. titles. They need a place where they can escape from the world, be romantic, live in luxury, be completely pampered and eat deliciously fresh food made with love. Washington state offers many bed and breakfasts that provide the perfect setting for a romantic getaway. A bed and breakfast stay includes an innkeeper who can help plan the perfect escape, whether it’s hiking, biking, kayaking, walks on the beach or mountain trails, snuggling by the fire, antiquing, watching old movies, fine dining or wine tasting. Washington Bed and Breakfast Guild innkeeper knows how to customize the perfect getaway. A romantic getaway would not be complete without a two-person tub, king-size bed, plush linens, bath salts, flowers and handcrafted chocolates. Wrap up the gift of romance with a bow when you purchase a Washington Bed and Breakfast Guild gift certificate. WBBG gift certificates can be purchased in any demonination and are accepted at all WBBG member inns. All WBBG member inns are independently inspected and approved to provide an exceptional experience. Purchase the perfect wedding gift at www.wbbg.com.
Posted in Ideas, News
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Tagged bed and breakfast, gift certificate, honeymoon, king-size bed, relaxation, romantic getaway, two-person tub, wedding, wedding gift, weddings
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